22/06/2026
Incredible flower power! Get ready to be amazed by PETIT MOULIN®, the most blooming cyclamen in the market! Flowers for 100 days! 🌸
Why PETIT MOULIN® stands out:
• Unique, double-flower shape that’s truly one of a kind
• Exceptionally long-lasting blooms, over 100 days per flower!
• Prolific flowering and excellent structure, perfect for terraces and patios
• Available in a delightful mix of white with eye, lilac with eye, and pink with eye tones
• Can be grown easily in 15 cm pots with 2 seedling plugs
• Crop time from sowing: 32–34 weeks
Contact us today for cultivation tips or marketing support, we’re here to help! 🤝🌱
19/06/2026
❤️ New for 2026–27: A new addition is joining the MACARON® family!
MACARON® Bright Red (100121) stands out with its vivid, intense red flowers and exceptional plant quality:
• Well-structured, highly rounded habit
• Excellent uniformity with numerous small leaves
• Ideal for late-summer flowering
• Strong outdoor performance
• Consistent, high-quality plants across production
📩 Available now for the 2026–27 season.
Contact our sales team to discover availability and secure your orders.
17/06/2026
We are excited to introduce our brand-new 26–27 Catalog.
With a completely redesigned layout, we’ve made it easier than ever to explore our offer and discover what’s new.
Inside, you’ll find our latest varieties, exciting genetic improvements, and all the information you need to build your future programs.
Many visitors had the chance to get an exclusive first look and take home a copy during FlowerTrials® 🌸
Now it's your turn!
📥 Download the catalog from our website (link in bio) or request your copy from your Area Manager.
Happy reading!
15/06/2026
Last week at FlowerTrials, visitors discovered our new Tulbaghia collection, featuring Tulbaghia violacea and Tulbaghia violacea Alba.
With its long flowering period, elegant architecture, and excellent adaptation to warm and dry conditions, Tulbaghia is a valuable addition to sustainable planting schemes:
• Long-lasting flowering performance
• Excellent tolerance of Mediterranean climates
• Fine-textured evergreen foliage
• Suitable for borders, mass plantings, and containers
• Edible flowers and foliage with a delicate, easy-to-digest garlic flavor
• Easy production from seed
💜 Want to learn more about our Tulbaghia collection? Contact us for technical support, growing recommendations, and seed availability.
11/06/2026
🌸🇳🇱 Day 3 at FlowerTrials !
Our team is excited to welcome you to our stand and share our latest introductions!✨
Discover the diversity of our assortment and get inspired for the season ahead.
🤩And in exclusivity, explore our brand-new catalogue!
Will we see you today?
📍 Oudecampsweg 4, De Lier
We look forward to seeing you today and to connecting with you! 🤝
10/06/2026
We are happy to share this season with .
A big thank you for joining the adventure and bringing your unique touch to our varieties! ✨
Visit our stand at and discover outdoor pots!
This is just a glimpse of what they have to offer.
We can’t wait to show you more and share the full diversity of their creations at our upcoming events! 🌱
09/06/2026
Day 1 of 2026! 🤩🇳🇱
Our team is ready to welcome you! 👋🏼
Come explore our brand new booth and discover our collections: Cyclamen persicum, Botanical Cyclamen, Elixia, Tulbaghia and Helleborus! 🌱👀
05/06/2026
🌱 As spring draws to a close, so does the helleborus seed harvest season.
While this year's harvest is nearing completion, we are already preparing the next generation of hellebores destined for growers around the world.
After pollination, the flowers develop seed pods that gradually mature before naturally opening to release their seeds. In the wild, these seeds simply fall to the ground and self-sow around the mother plant. In professional production, however, every step requires precision to ensure seed quality, varietal purity, and consistent performance.
Since the acquisition of Aad Koen at the end of 2023, we have successfully integrated helleborus seed production into our long-standing expertise in breeding and seed harvesting.
Today, our assortment includes 6 species and more than 30 varieties, featuring the commercial ranges SNOYA® (Helleborus niger) and GRØØVE® (Helleborus orientalis), alongside botanical species including Helleborus argutifolius, H. foetidus, H. lividus, and H. × sternii. This broad genetic portfolio allows us to meet the needs of growers looking for both market-driven varieties and distinctive landscape plants.
📩 Contact our team for cultivation guidelines and availability.
03/06/2026
Launched last year, our range of Helleborus orientalis GRØØVE® confirms its strong potential as a robust and profitable option for landscaping and outdoor planting. Beyond its ornamental value, GRØØVE® delivers the consistency, resilience, and ease of production growers expect.
• Compact, well-balanced plants with outstanding uniformity
• Very wide colour palette: white, red, pink, spotted and a selection of double flowers
• Near-100% flowering in the first year (seed-propagated variety)
• Flowering period from January to March
• Evergreen foliage • Hardy and cold-resistant down to –15 °C / 5 °F
• Low maintenance and easy to grow, prune, and manage
GRØØVE® combines diversity, performance, and reliability, making it a strategic choice for growers targeting professional landscaping, municipalities, and retail-ready winter programmes.
🌸 For technical guidance, production planning, or trials, contact our team.
📸 Crédit photo Aurelle.L Photographe .lphotographe