Temerlin Advertising Institute - SMU

Temerlin Advertising Institute - SMU

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The Temerlin Advertising Institute offers a Bachelor and Master of Arts in Advertising, and a professional certificate as a Strategic Advertising Specialist.

Photos from Temerlin Advertising Institute - SMU's post 06/22/2026

Reminiscing on Commencement 2026 🎓🙌

Photos from Temerlin Advertising Institute - SMU's post 05/16/2026

Last week, our students took on NYC with agency visits, alumni panels, networking events, and behind-the-scenes conversations with some of the industry’s top creatives and strategists. From , , and to , , , , , , and more, students got an inside look at the future of advertising directly from the people shaping it.

A huge thank you to all of the alumni, agencies, and professionals who welcomed our students and shared their time, advice, and experiences. NYC did not disappoint.🗽

Photos from Temerlin Advertising Institute - SMU's post 05/15/2026

This semester, students in Professor Hadeler’s graduate campaigns class partnered with to develop an IMC strategy and messaging campaign.

Students gained hands-on experience with a real client while learning more about the impact of animal shelters in our community. Safe to say this may have been one of the cutest client projects of the semester. 🐾

05/14/2026

From Creative Director to New York Times bestselling author, storytelling has always been at the center of Katie Bernet’s work.

TAI alum Katie Bernet, was a former creative director and copywriter at Dallas agencies TRG and LERMA/.
Her craft is carried into her debut novel, Beth Is Dead, a New York Times, USA Today, and #1 Indie bestseller.

She emphasizes that Temerlin Advertising Institute encouraged her to be “curious, confident, and boldly creative,” a mindset that continues to shape her work today.

Bernet gives tips on what agencies look for in creatives, shares her favorite campaigns, and reflects on her journey from advertising to bestselling author.

Read the full interview on our blog (link in bio).

Photos from Temerlin Advertising Institute - SMU's post 05/13/2026

This semester, Andrew Elliott's Internet and Mobile students didn't just study digital marketing, they practiced it. 📱💡

Partnering with 3i Fulvic, Australia's first fulvic trace mineral concentrate, students audited the brand's digital presence, executed campaigns, and developed strategic recommendations from the ground up. Thank you to Grant Valenstein and Andrew Rivelli for bringing this opportunity to our students.

Photos from Temerlin Advertising Institute - SMU's post 05/13/2026

Advertising Account Planning meets institutional investment management 💡

Account Planning students, led by Dr. Alice Kendrick, partnered this semester with GEM Investments, a Charlotte-based investment firm managing $12B+ in assets, to explore marketing communication opportunities within the long-term investing space. Thank you to GEM Investments and COO Dogan Perese for challenging our students to collaborate in this unique category.

Photos from Temerlin Advertising Institute - SMU's post 05/12/2026

Happy Senior Series 🎓✨

Now for our Strategic Brand Management seniors! From brand strategy to account management, these seniors learned how to turn big ideas into meaningful insights🤍

At TAI, these students earned awards, scholarships, certifications, and industry experience while developing the strategic thinking and leadership skills that drive successful campaigns.

Swipe to hear from some of our soon-to-be graduates about their experiences at TAI!

Photos from Temerlin Advertising Institute - SMU's post 05/11/2026

Happy Senior Series Pt. 2 🎓✨

Next up, our Digital Media Strategy seniors! From content creation and media strategy to analytics and audience engagement, these seniors learned how to connect brands with consumers across different media platforms 💙

At TAI, these students earned awards, scholarships, certifications, and invaluable real-world experience while preparing for the ever-evolving digital landscape.

Scroll to hear from some of our soon-to-be graduate about their experience at TAI!

Photos from Temerlin Advertising Institute - SMU's post 05/07/2026

Hard launch: advertising undergrad 👀

Yesterday we hosted our new admits as they met professors, learned how the program is built, and got a glimpse of the opportunities ahead in creative, digital media strategy, and strategic brand management. Welcome to the program! 🧠🎨🎯

Photos from Temerlin Advertising Institute - SMU's post 05/06/2026

New work from our very own adjunct faculty member, Art Garcia. The Sculpture Garden at the Lewisville Grand Theater has been transformed into a space where nature, architecture, and creativity meet. It features rotating works from incredible regional artists, including Art Garcia. We’re proud to have him teaching our students. Wonderful job, Art.

Learn more here 🔗 https://www.lewisvillegrand.com/the-arts/art-exhibitions/sculpture-garden

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Location

Address


3300 Dyer Street, 202 Umphrey Lee Center
Dallas, TX
75275

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm