Mark Johnson, Coaching and Development For Real Estate Leaders

Is It Still a Seller's Market? Here's What the Data Says.

Right now, local markets are moving in very different directions. And your strategy as a buyer or seller should reflect your market.

Want to know which way our local market is leaning and what that means for your move? Let's connect.

Is It Still a Seller's Market? Here's What the Data Says. Remember a few years back when sellers held all the power and buyers were stuck offering way over asking or waiving inspections just to get a chance at the house? In many markets, those days are behind us.

Think Home Prices Will Crash? Here's What the Experts Actually Expect.

A lot of buyers are waiting because they think prices will fall, but that’s not what the experts are saying.

If you're trying to decide whether waiting still makes sense, let's connect. That way you understand what's happening in our local market and what it could mean for your plans.

Think Home Prices Will Crash? Here's What the Experts Actually Expect. One of the biggest reasons buyers are still sitting on the sidelines is because they think home prices are going to come down.

Should You Pay for Your Buyer’s Closing Costs? What Sellers Need To Know.

The sellers having the most success today are the ones who understand the market has changed and are adapting to meet it where it is.

Sometimes that means negotiating on closing costs. Sometimes it means offering something else. The key is knowing which concessions are worth it for our local market.

If you’re wondering what's normal in our area, what's worth negotiating, and where it makes sense to stand firm, let’s connect.

Should You Pay for Your Buyer’s Closing Costs? What Sellers Need To Know. A few years ago, sellers could get away with saying "no" to just about everything.

A Proud Professor Moment.

Just weeks ago, they were in my MS Econ RE 606 classroom. Now this past semester's cohort is stepping back up — not as students, but as graduates ready to show what they've become.

The Alexander E. Hayden School of Real Estate at Chapman University is hosting the 2026 MS in Real Estate Capstone Presentations. Six teams will present their highest and best use development proposals for sites across Orange County, judged by a distinguished panel of industry leaders, with the MSRE Cup going to the winning team.

This is the moment the whole program builds toward — where classroom theory becomes real vision for real places. Watching this cohort step up and demonstrate their craft is exactly why I do this work.

Couldn't be prouder of how far they've come.

Looking at my prep plan for the Long Beach Marathon this morning. 18 weeks. 126 days. One at a time.

That's the part that gets you — not race day, but the 126 days before it. The early miles nobody sees. The runs you do when it's raining, cold or hot, when you're tired, when there's zero applause.

Sounds a lot like this business. Nobody funds a loan or closes a listing on motivation. You do it on the quiet reps — the calls when the market's slow, the follow-up when you'd rather not.

Top performers don't wake up motivated. They wake up committed.

A training plan is just that — a few rules set in advance so you don't have to negotiate with yourself at 5 a.m. Rules are just discipline you decided on ahead of time.

18 weeks. 126 days. One at a time — starting today.



https://winningtheday.blog/resets-are-built-on-rules-not-feelings/

A baseball coach won his 400th game at Denison University. Someone asked what drives that kind of sustained success.

His answer had nothing to do with talent, technology, or market conditions.

"Show up every day. Work hard. Do it with joy. Care more about others than we do ourselves."

Read that again through a brokerage lens.

That's a retention strategy. A recruiting pitch. A culture playbook. Four sentences.

Your competition can copy your splits, your technology, your marketing.

They can't copy your culture.

Full post at: winningtheday.blog



Two Big Reasons To Move This Summer

Could waiting until later this year work out? Sure. But it's important to understand what you may gain by moving now too – that way you have the full picture before you decide.

If a 2026 move is on your radar, let’s connect and talk about what matters most to you. Depending on your priorities, Summer could be your moment.

Two Big Reasons To Move This Summer A lot of people who want to move are telling themselves the same thing: "Maybe I'll just wait until later this year once things calm down."

Lower Asking Prices Are a Win for Today’s Buyers

If affordability has been your top concern, the recent dip in prices is an opening. Want to see what that looks like in our area? Let’s connect.

Lower Asking Prices Are a Win for Today’s Buyers If affordability has been the biggest thing standing between you and a home, there's a little good news.

Thirty years in real estate. Mentors taught me a lot. Mistakes taught me more. But some of my lessons came from a little green Jedi.

Yoda understood this business. Back yourself or no one will. Your background doesn't define your ceiling. You can't grow from the sidelines. And when everything falls apart: don't quit, get ready.

The market is your galaxy. Just don't build a Death Star: a fatal flaw and the whole thing blows up.

Full post at: winningtheday.blog