Magic EdTech

Magic EdTech

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Digital Learning for Everyone. We help make digital learning accessible, affordable, and sustainable.

Magic EdTech is a New York-headquartered, Great Place to Work-Certified™ company. Our cloud-hosted SaaS platform, MagicBox (Gold Award winner, IMS, Learning Impact Award 2020 - https://www.getmagicbox.com), serves over 5M students globally.

06/24/2026

As districts scrutinize every edtech tool in the budget, Laura speaks with Kemi Akinsanya-Rose, COO at Cambium Learning Group, and Sabine Mullin, CMO at Curriculum Associates, about the leadership decisions that rarely make it into the strategy deck.: https://youtu.be/ahaxKOzrdCQ

Their candid conversation explores the less visible work of leadership: protecting product quality, eliminating duplicated effort, applying AI only where it improves the work, and building district relationships that can withstand difficult budget cycles.

06/24/2026

Today, we’re spotlighting Shivraj Maiti, our intern who has been a fantastic addition to our Magic US team. Since joining us, Shivraj has shown a great blend of curiosity, adaptability, and a genuine eagerness to learn.

Tap through to read Shivraj’s story in his own words and see how he’s building his career path with us! 🙌

06/23/2026

Adaptive learning systems use learner data to decide what content someone sees next. But what happens when the system mistakes an access problem for a lack of skill? That mistake can affect training paths, performance reports, career growth, and even future job opportunities.

Before trusting the data, learning teams need to know whether every learner had a fair chance to complete the task. Zahra, AVP, EdTech Services, explores how accessibility can make adaptive learning more accurate and inclusive: https://trainingindustry.com/articles/personalization-and-learning-pathways/how-accessibility-barriers-skew-adaptive-learning-data/

Training Industry

06/23/2026

Here’s Magic EdTech described in 3 words or less by the people who know it best—our amazing team! From innovation to collaboration, this is what defines us.

Ready to experience the magic yourself? We’re hiring!

👉 Click the link in our bio to join us today.

CareerOpportunitieS

06/21/2026

Finding a moment of stillness is as important as finding the perfect solution. Happy International Yoga Day🧘‍♀️

06/19/2026

Spent some time chatting with an AI/ML engineer at Magic. Verdict? They are onto something huge.

06/18/2026

Low completion rates don’t always mean poor content. Shilpa Saxena, Director of Efficacy at Magic, explains the clues edtech teams should focus on to read learner behavior clearly.

06/17/2026

Every journey starts somewhere. We’re highlighting Selin’s story as she steps into her new role at our NY office.

06/16/2026

What’s often missing from automated compliance reviews? Human judgment. Automated scans can flag structure. But, they cannot tell if your alt text is usable for a learner with assistive tech. At Magic, we combine automation with trained specialists who test across formats, assistive technologies, and real-world edge cases to catch what scans miss: https://www.magicedtech.com/blogs/why-human-in-the-loop-accessibility-is-becoming-a-compliance-requirement-not-a-preference/?utm_source=Facebook&utm_medium=SM&utm_campaign=Blog_Why_Human_Loop_Accessibility_Is_Becoming_a_Compliance_Requirement_Not_a_Preference

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Location

Address


28th Floor, Paramount Building 1501 Broadway
New City, NY
10036